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dead-end pageA webpage that links to no other webpages. So called because once a user or bot arrives on this page, there is no place to move forward.
tracking codeA piece of JavaScript that populates Google Analytics with detailed traffic data from a website.
elevation content curationA form of content curation in which the writer provides insight on a batch of posts.
absolute linkA link that uses the entire URL of a page instead of using a relative link path. Absolute URLs are preferred, as relative link paths can result in problems with canonicalization and hijacking.
universal searchWhen search engines pull data from multiple speciality databases to display on the same SERP. Results can include images, videos, news, shopping, and other types of results.