| syndicated search | A branded search page that shows the search results from another popular search engine. |
| streisand effect | Noun phrase. So-named for the backlash that erupted on the Internet when Barbara Streisand tried unsuccessfully to suppress images of her seaside home which had been published on the Internet. Now used of any backlash that magnifies a public relations problem or issue, especially in online reputation management (q.v.). |
| regional long tail | (RLT) An RLT is a multi-word keyword term that includes a location, city, region, or any other geographical indication. |
| page title | The webpage title appears at the top of the browser window. |
| fresh web explorer | A Moz tool that allows you to scan the web for mentions of a specific word or phrase, such as your brand name. |
