| information retrieval | The process of searching for information (e.g., text, images, video) from a large database and then presenting the most relevant information to an end user. |
| ambiguous intent | Refers to a search phrase where the goal of the searcher is unclear and requires further specification. |
| contextual advertisement | This type of advertisement is related to the content on the site. |
| domain rating | created by SEO marketing tool, Ahrefs. Similar to domain authority, it shows the strength of a given websites backlink profile. Your domain rating is measured from 1 to 100. |
| followed link | Allows link equity to be passed from one page to another. |
