| call-to-action | A call-to-action is a message that suggests to an user that an action should be taken. It can appear under many forms, such as text links, buttons or images. A call to action can suggest actions such as purchasing a product, clicking on a link or liking something, etc. Call-to-actions can be verbal as well, if youre recording a video or podcast |
| competition-oriented pricing | Competition-oriented pricing is a strategy used in pricing that is dependant on the price of competing products or services. |
| virtual server | Splitting a physical server into multiple virtual servers allows companies to host multiple TLDs from a single machine. |
| cms | Stands for Content Management System. A web-based application that lets people create, upload, and manage digital assets. |
| dedicated server | A dedicated server is a server exclusive to a single owner. Other known types are VPS (Virtual Private Servers) and Shared Hosting. |