| exact match domain | (EMD) A domain name that exactly matches your target keywords. |
| h2 tag | The heading element in HTML defines a structure for headings in a document. Starting with H1 as the most important heading, descending to H6, heading tags have been a standard part of HTML since HTML 2.0. |
| visibility % | (found in Position Tracking) refers to how visible the domain, subdomain or URL youre tracking is across the results pages of the keywords added to your project. This will be the metric displayed in the line graph in your project. If this number is at 100% this would mean that the domain, subdomain or URL being tracked are ranking in the 1st position for all of the keywords in the project. |
| repeat visit | The same user returning to a website more than once. |
| natural search results | Natural search results, also known as organic search refers to that search where the results are returned based on a natural indexing, due to the search engines evaluation algorithms and not based on a paid ad. |
