| subdomain | A separate section that exists within a main domain. For example: |
| tracking code | A piece of JavaScript that populates Google Analytics with detailed traffic data from a website. |
| link juice | A term you should never use in public or online. |
| time portal | Noun phrase. In Web analytics, a time portal is a special type of hidden door (q.v.) whereby the user opens a Web page in a browser and leaves the page open for hours or days before engaging in or resuming activity on the page. To most analytics software, the time portal creates two or more user sessions. Cf. Time tunnel. |
| pubcon | Publishers conference and Webmaster discussion on numerous topics including Website design, programming, scripting, hosting, server administration, search engines and the like. |