| reciprocal links | When two websites agree to exchange links to one another. |
| webinar | An online seminar broadcast by an individual or company, typically with the intention of educating attendees on a specific topic. Webinars may consist of slides, video, audio, or all three. |
| xenu link sleuth | free software used to check for broken or external links, and creating sitemaps. |
| meta tags | Information that appears in the HTML source code of a webpage to describe its contents to search engines. The title tag and meta description are the most commonly used types of meta tags in SEO. |
| google universal search | Google Universal Search is a type of search in which results from multiple specialized areas are displayed in the web search listing. For example, results from Google News, YouTube or Google Images will be listed in the main Google results web page. |
