| link baiting | Noun phrase. The practice of creating attention-grabbing headlines and seeding links to articles on social media sites for the purpose of generating thousands of links on blogs, forums, and other sites in a very brief period of time. It is assumed that the content is link-worthy, but this is a subjective point. |
| browser | A web browser, like Chrome or Firefox, is software that allows you to access information on the web. When you make a request in your browser (ex: google.com), youre instructing your browser to retrieve the resources necessary to render that page on your device. |
| rank checker tool | A tool that provides data regarding a sites positions on search engine results for particular queries. |
| referring domain | The number of referring domains is more important than the number of backlinks. Referring Domain, also know as ref domain, represents the domain that people came from when visiting your site. It is basically the domain from which an inbound link is pointing to a certain page. If, for instance, you are looking in Google for a part of your website and Google returns your site in the search list, when you access your site from that list, the referring domain will be Google.com. If people are talking about your site on forums and someone links to your site from that forum, then the forum will be the referring domain. The number of referring domains is more important than the number of backlinks. |
| local queries | A query in which the searcher is looking for something in a specific location, such as coffee shops near me or gyms in Brooklyn. |
