| email campaign system | An Email Campaign System is one that enables businesses/companies to send out messages with a standard style to their email lists. |
| link love | Who does not need a little love every now and then? Link love refers to an outgoing link that passes trust to your site through another. |
| de-indexing | When a web page or pages are removed from a search engine directory. This can be temporary or permanent, and can happen for any number of reasons including a penalty from the search engine, a change in search engine crawl priorities, or a change in location of the page in question. |
| cctld | Short for country code top level domain, ccTLD refers to domains associated with countries. For example, .ru is the recognized ccTLD for Russia. |
| persona | A fictionalized representation of an ideal website visitor or customer – their demographics, behavior, needs, motivations, and goals – all based on actual data. |
