| user generated content | The term speaks for itself. Forums have user generated content. This kind of content is really useful. Its unique, and you dont have to put much effort into creating it. Medium is built with user generated content. This concept applies to games as well. Many games have their own editors in which players can create their own maps and scenes. One of the most popular games in the world, Dota, was created in the Warcraft 3 Map Editor. |
| signpost page | Noun phrase. A goofy advertising page. The entire page might be one advertisement built around a picture of a business or it might be a table filled with small ads from many businesses. Signposts are revenue-generating pages hosted by real Web sites with actual traffic that somehow induce their visitors to browse the signpost pages. Sort of like, Visit our sponsors because they paid us outrageous fees to put their print-ad style advertisements on one of our Web pages. A few sites actually consist of nothing but signpost pages, but I dont see many of them any more. These are not classified ad sites. These are not business directories. These are random collections of advertisements plastered on Web pages in usually no real order. |
| seo audit | The process of reviewing a website for problems that may harm SEO |
| display url | A display URL is a URL that accompanies a displayed ad. For Google Adwords, the limit of characters allowed for a display URL is 35. |
| link ninja | Noun phrase. An SEO specialist whose specific work is to obtain legitimate, editorially-given inbound links from relevant, high traffic sites. Some Link Ninjas employ questionable practices in obtaining such links. |
