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| web scraping | See Scraping. |
| page title | The webpage title appears at the top of the browser window. |
| content marketing | Content marketing involves the creation and distribution of content as part of a marketing strategy, usually designed to attract new customers. |
| micro opacity | Noun phrase. The measurement of site-level opacity (q.v.). |
| server logs | hosted on servers, these logs record website traffic sources and trends. |