| virtual assistant | A bot that uses natural language processing to perform tasks, such as conducting web searches. For instance, Apple’s Siri or Microsoft’s Cortana. |
| organic keywords | Terms that enable a site to rank in the Google Organic results. |
| fresh web explorer | A Moz tool that allows you to scan the web for mentions of a specific word or phrase, such as your brand name. |
| dhtml | Dynamic Hypertext Markup LanguageDirectoryA website that lists other websites based on category. A type of search engine where listings are gathered through human efforts or editors. |
| reconsideration request | A request made by a site owner to search engines for review of a site that was previously hit with manual action. |
