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jobs	SEOs usually work either at a marketing agency, in-house for an organisation, freelance, part-time, are self-employed, or own a company. SEO job titles include: SEO executive, blogger outreach, link building, content marketing, technical SEO, campaign manager, account manager, SEO manager, Head of SEO, and executive level positions.
bundling	To combine multiple resources into a single resource.
incoming links	A link coming from another website to your site.
the fold	The line at which the webpage is cut off by the bottom of the screen. An initial glimpse at a webpage should provide all pertinent information to the user without having to scroll down on the page. This is an old newspaper term that held significant meaning for the writers whose work was published above the fold. Ads published above the fold are priced higher than those below the fold. The same theory holds true on a webpage.
marketing plan	A 2+ year plan for how you plan to conduct marketing and what goals you are setting for the effort.