| exposure | Exposure refers to the phenomenon of people hearing or seeing an ad or media message. |
| http status codes | A response from a server to an incoming request indicating the status of the requested page. In human terms: if you cant get to the page youve requested, these errors will tell you why. |
| rss feed | RSS stands for really simple syndication, which is a subscription to get updates on new content as it is posted to a site. If you have a blog, many readers will subscribe to your site via an RSS feed so that they will be alerted when you have posted new content. |
| saas | (Software as a Service) A model of delivering software through a subscription based license hosted from a central location on the web. SEMrush is an example of a SaaS, along with other services like Gmail, Netflix, or Salesforce. |
| mozrank | An algorithm runs against websites to determine how many inbound links exist. SEOmoz devised this approach to assign a ranking on a scale of 0-10 for each page. A 10 represents the page with the best use of inbound links. |