| content pruning | The process of improving a website by removing content. |
| video seo | The process of helping a video rank better in search engines |
| sales funnel | This marketing model visualizes the path with which leads take to become customers. Prospects enter at the top of the funnel, then they spend time in the middle of the funnel, and then they move to the end, which is usually where they make a purchase. |
| index coverage report | A report in Google Search Console that shows you the indexation status of your sites pages. |
| rich site summary | (RSS Feed) The Rich Site Summary notifies you of new content on your favorite websites. Instead of you having to check whats new on each site, the sites RSS can notify you when something new has been posted. Its like Netflix vs. the old video store. |
