| de-indexed | Refers to a page or group of pages being removed from Googles index. |
| reviews | A unique SERP Feature, in that they are mainly focused on domains that deal with commercial businesses. The rating that coincides with your reviews will always be located directly under your link and will display your star rating as well as how many reviews you have. |
| negative seo attack | Unethical and black hat SEO methods used to lower or harm the rankings of a competitor. |
| protected name space | Noun phrase. A name space (q.v.) for which search reputation management (q.v.) is being performed. |
| ego-bait | Ego-bait is a brown hat link building strategy of asking a webmaster to give a link in exchange of a back-link from your website. |
