| customer satisfaction | Customer satisfaction measures how satisfied customers are with a particular product or service. |
| wikipedia test | Noun phrase. A critical thinking technique that serves as a foil against weak logic and false claims. Given any assertion about how a search engine processes Websites, if it can be shown that the same search engine does not process Wikipedia that way then it follows the assertion is probably untrue. e.g., Using subfolders is better for SEO than using subdomains. This assertion fails the Wikipedia Test because Wikipedia only publishes its content on non-www subdomains and it is considered one of the most SEO-successful Websites, ranking 1st or in the top results for millions of queries. |
| google analytics tracking code | Automatically generated JavaScript code that tracks the activity of web users and helps to collect and send data to Google Analytics tool. |
| jobs | SEOs usually work either at a marketing agency, in-house for an organisation, freelance, part-time, are self-employed, or own a company. SEO job titles include: SEO executive, blogger outreach, link building, content marketing, technical SEO, campaign manager, account manager, SEO manager, Head of SEO, and executive level positions. |
| strong tag | the tag is used to bold text in HTML. Bolding keywords used to be an SEO tactic, but the tag is no longer considered an important ranking factor. |