| search poisoning | Noun phrase. Expression used by cyber security specialists to describe the practice of flooding search results with listings for Websites that are infected with and instrumental in the distribution of malware. |
| core web vitals | Core Web Vitals (or ?Web Vitals) are a set of page experience metrics announced in May 2020 by the Google Chrome team, which Google stated will be built into upcoming search updates as a ranking factor: combined with existing signals such as page speed load time and mobile friendliness. The primary metrics that make up Core Web Vitals are Largest Contentful Paint, First Input Delay, and Cumulative Layout Shift. |
| barnacle marketing | Noun phrase. The practice of creating parasitical content optimized around a specific brand or trademark. See also: Parasitical SEO. |
| dedicated server | A dedicated server is a server exclusive to a single owner. Other known types are VPS (Virtual Private Servers) and Shared Hosting. |
| link intersect | an application within the Moz Pro and Ahrefs suite of SEO tools used to identify which inbound linking domains have two or more websites have in common. |
