| protocol | The http or https preceding your domain name. This governs how data is relayed between the server and browser. |
| h3 tag | The heading element in HTML defines a structure for headings in a document. Starting with H1 as the most important heading, descending to H6, heading tags have been a standard part of HTML since HTML 2.0. |
| cascading style sheets | or CSS: A set of commands within the webpage code that describe the presentation semantics, which is the way the page looks. Each attribute, including headers, footers and fonts, will be described within the CSS. |
| ecom | These types of web sites are those devoted solely to retail sales. |
| shared name space | Noun phrase. A name space (q.v.) in which multiple brands or individuals may have a legitimate promotional interest. |