| breadcrumb navigation | A navigation practice that helps explain the relationship between pages, to both search engines and visitors. Breadcrumb navigation typically takes this format: Home > SubCategory1 > Content and represents of the websites architecture. |
| term naturality | Noun phrase. The sum of the measured natural value of all Natural members in a group, as used in the Theorem of Search Engine Optimization formula. Cf. Naturality. |
| x-robots-tag http header | The X-Robots-Tag is a method of implementing Robots exclusion standards on resources via HTTP headers. |
| online reputation management | Noun phrase. The practice of identifying and responding to content concerning a topic such as a brand or a personal name. Favorable content is promoted or otherwise rewarded; unfavorable content is passed over for promotion or reported for abuse. Online reputation management may include direct consumer engagement or the creation of Web content for consumer viewing. |
| chronology content curation | A form of content curation in which the writer provides a historical timeline to organize prior content. |
