| edgerank | EdgeRank is an algorithm used by Facebook to determine which stories should show up on a users feed. |
| editorial links | When links are earned naturally and given out of an authors own volition (rather than paid for or coerced), they are considered editorial. |
| xml | Extensible Markup Language is a markup language search engines use to understand website data. |
| google sandbox | A theorized and debated (but never confirmed by Google) “waiting period” that prevents new websites from seeing the full benefit of their optimization efforts. Typically, this effect is witnessed most often with new sites targeting competitive keywords and can only be overcome when the site gains enough authority. |
| payment threshold | A payment threshold is a term used in affiliate marketing to describe a minimum amount that the affiliate has to earn before the payment is issued. |