| outgoing link | Links coming from your site and pointing to other websites. |
| time portal | Noun phrase. In Web analytics, a time portal is a special type of hidden door (q.v.) whereby the user opens a Web page in a browser and leaves the page open for hours or days before engaging in or resuming activity on the page. To most analytics software, the time portal creates two or more user sessions. Cf. Time tunnel. |
| search result | Noun phrase. The search listings (q.v.) provided by a search engine in response to a query. |
| link wheel | Noun phrase. A specialized link circle (q.v.) wherein the circle of linking sites also point to a central hub site (which does not have to link back to the circle members). |
| reflective marketing | Noun phrase. The practice of using multiple or alternative channels to draw in traffic or customers; specifically applied to non-search channels (such as social media and links on other Websites) from an SEO perspective. |
