| heading | Heading tags (H1-H6) separate content into sections, based on importance, with H1 being the most important and H6 being the least important. Headline tags should be used naturally and should incorporate your target keywords where relevant, as doing so may provide a small SEO benefit. |
| duplicate content | Content that is shared between domains or between multiple pages of a single domain. |
| dagmar | Dagmar stands for Defining Advertising Goals for Measured Advertising results. Businesses set defined goals for their ad campaigns, and this enables them to clearly see when/if the ad has accomplished its goal. |
| serps | (Search Engine Result Page) Pages displayed by the search engine in response to a user performing a search query. |
| pagerank evaporation | Noun phrase. In PageRank algorithms, some or all of a documents PageRank may be distributed to the rest of the documents in the collection. This is called PageRank Evaporation. |
