| off-site optimization | (OffPage SEO) Off Page optimization refers to Google ranking factors and signals that are outside of your direct control (not on your website). The most popular offsite optimization technique is link building. Some other types are reviews, social media and citations. |
| webmaster | A webmaster is a person who is responsible for managing and maintaining a website. |
| render-blocking scripts | A script that forces your browser to wait to be fetched before the page can be rendered. Render-blocking scripts can add extra round trips before your browser can fully render a page. |
| referral | When a third party website as an external link to your website. |
| xenu link sleuth | free software used to check for broken or external links, and creating sitemaps. |
