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paul haahrA famous google employee
webspamAny methods that exist solely to deceive or manipulate search engine algorithms and/or users.
stop wordsUsually refer to the most common words in a language and are normally filtered out in queries by search engines. Can be similarly filtered out from webpages when being ranked or indexed.
robots exclusionA text file that instructs search engine bots on how to process information on each webpage.
panda updateGoogle updated its algorithm in 2011 to include a search filter designed to stop websites with poor quality content from making their way into its top search results. This update was called Panda.