| macro seo | Noun phrase. Group-level search engine optimization; used to promote a group of Websites for one or more keywords across one or more search engines. |
| paid link | A paid link is a back-link to a website that is purchased. Selling and buying links are huge violation of Googles Webmaster Guideline. So, Google can penalize severely, including manual action. |
| link accessibility | The ease with which a link can be found by human visitors or crawlers. |
| relative url | A URL that consists of the path and resource but doesnt explicitly specify the protocol or scheme. |
| viral marketing | Viral Marketing is the act of creating content that gets popular very fast. The terminology comes from viruses, that also spread very fast. Its not easy to make a viral content, but once you get the hang of it, you can profit a lot. The easiest way of making viral content is through video. |