| session | The period of time a user is actively engaged with your website. |
| link spread | Noun phrase. The distribution of a group of links over an arbitrary group of classes of Web documents. e.g., 10% of our links come from forums, 15% of our links come from blog posts, etc. |
| search strategist | Noun phrase. An individual who develops and oversees the process of optimizing one or more Web sites for search. Usually a high-level position on a search team, often an SEO Manager or Director of Search. |
| google ads top | The advertising block of Google Ads, located above the Organic results in Google |
| manual review | A website review done by a search engine engineer to determine whether a site is legitimate. Most search engines utilize a combination of manual and automated processes. |
