| buzzstream | a platform designed to manage your influencer outreach efforts. It discovers contact information, social media profiles and website metrics for you, while also keeping track of all the conversations you have with your influencers. |
| keyphrase | see keyword. |
| css | A Cascading Style Sheet (CSS) is the code that makes a website look a certain way (ex: fonts and colors). |
| link farm | When a group of websites link to each other, usually using automated programs, in the hopes of artificially increasing search rankings. A spam tactic. |
| google pagespeed insights | A Google tool that analyzes your website to determine its load speeds while also showing you ways to improve it. |
