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cpm	CPM is an acronym for Cost per Thousand. If youre wondering where the M from CPM comes from, you should know that in the Roman numerals M represents 1000. It is also referred as cost per thousand impressions and represents the cost paid by an advertiser for the display of 1000 (one thousand) impressions of a banner or other types of advertisement on a web page. CPM can also be a method to find out how profitable a website is or what potential it has of becoming one. For instance, Facebook is the leader of the market in CPM niche.
local business schema	Structured data markup placed on a web page that helps search engines understand information about a business.
paid traffic	Incoming traffic that results when visitors click on ads youve paid for.
bold	see Strong tag.
indexation conservation	See PageRank Sculpting.