| results | The amount of all search results returned for a keyword |
| dagmar | Dagmar stands for Defining Advertising Goals for Measured Advertising results. Businesses set defined goals for their ad campaigns, and this enables them to clearly see when/if the ad has accomplished its goal. |
| footer link | Links that appear in the bottom section (or “footer) of a website. |
| link spam | Link spam is also known as comment spam, and these comments are the ones you see where the poster includes unwanted links or unrelated text. |
| search console | Google Search Console (previously Google Webmaster Tools) is the search engines main webmaster portal. Search Console allows users to register websites with Google, adjust settings, submit sitemaps, and use a variety of site maintenance related tools such as Fetch as Google. |
