| webcrawler | Program that gathers information from various websites across the World Wide Web. |
| website navigation | How a website connects its webpages to help visitors navigate that site. Website navigation comes in a few different forms, including: |
| link reputation | A measurement of the overall quality and relevancy of a websites link profile. |
| mobile-friendly | A website thats optimized for mobile by either using a responsive design or has a separate mobile version. |
| time on page | The amount of time someone spent on your page before clicking to the next page. Because Google Analytics tracks time on page by when someone clicks your next page, bounced sessions will clock a time on page of 0. |