| metadata | Internal words that are stored in the html of webpages and are not visible to users, but are noticed in by search engine crawlers. |
| referral traffic | Traffic sent to a website from another website. For example, if your website is receiving visits from people clicking on your site from a link on Facebook, Google Analytics will attribute that traffic as facebook.com / referral in the Source/Medium report. |
| supplemental index | Supplemental Index refers to Googles secondary database containing pages considered to have less importance. The importance of a page is measured by the number of links pointing to it. If, according to Googles algorithm, a page is depreciated, it will not pass to the target page. It will appear on a supplemental page that will rank in search results only if there are not enough pages in the main index. Supplemental results are rarely rank and, thereby, they dont pull much weight in Google. |
| supplemental results | Search results that have lower rankings but are relevant to a search query appear in a supplemental result in the SERP are listed in the supplemental index or results. |
| jobs | SEOs usually work either at a marketing agency, in-house for an organisation, freelance, part-time, are self-employed, or own a company. SEO job titles include: SEO executive, blogger outreach, link building, content marketing, technical SEO, campaign manager, account manager, SEO manager, Head of SEO, and executive level positions. |