| hyperlink | hypertext link between one point on the web and another. Clicking on a hyperlink will take the user to the destination point. |
| word count | The total number of words that appear within the copy of content. Too little (or thin) content can be a signal of low-quality to search engines. |
| image seo | The process of helping images to rank better in Google. |
| google bomb | A practice intended to make a website rank number one for a surprising or controversial search phrase. This was accomplished by having a large number of websites link to a certain webpage with specific anchor text to help it rank for that term. |
| e-com | refers to the buying and selling of goods and services over the Internet. Ecommerce can be classified as business-to-business (B2B), business-to-consumer (B2C), or consumer-to-consumer (C2C). |