| referral | When a third party website as an external link to your website. |
| seed keywords | The term we use to describe the primary words that describe the product or service you provide. |
| unique content | Unique content is a term used in SEO to mean text based content that is original and has not been used before. If a webpage is said to be lacking in unique content, it means that it has little content that is unique to that particular page. |
| ssl | Secure Sockets Layer is the standard security technology for establishing secure connections between servers and browsers. An SSL connections information is encrypted, which means that even if a man in the middle were to steal the information package, they could not read it without the decryption key. Its very useful (mandatory these days) when doing credit card purchases. |
| cgi | Common Gateway Interface (.cgi) agreement between HTTP server implementers about how to integrate gateway scripts and programs |