| page segmentation | Where keywords are placed on a webpage. |
| outbound marketing | Traditional marketing techniques that interrupt a medium, such as a television program, with non-associated ads. |
| average difficulty | The Average Difficulty, located at the top of the keyword chart, is the combined average keyword difficulty of every keyword result analyzed by the Keyword Magic Tool. You can also find this metric in the same location within the Keyword Analyzer. This can give you a general understanding of how hard it is going to be to run an SEO campaign in this keywords market. The higher the percentage, the more difficult it becomes to get a high ranking for each keyword. |
| generic brand | A product that does not have a private or known brand name is termed as a Generic Brand. |
| transactional queries | The searcher wants to take an action, such as buy something. If keyword types sat in the marketing funnel, transactional queries would be at the bottom. |
