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banner blindnessThe idea that users have been so inundated with advertisements they now ignore ads in traditional positions (banners along the top or down the side). This is a big reason for text and other contextual advertising achieving greater success.
trust rankTrustrank is a semi-automatic link analysis technique that helps separate spammy webpages from good ones.
local packA pack of typically three local business listings that appear for local-intent searches such as oil change near me.
webmaster toolsSee Google Webmaster Tools
brand stackingBranded search queries will display multiple page one results from the same domain. This was an intended change to Googles algorithm.