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resource pagesCommonly used for the purpose of link building, resource pages typically contain a list of helpful links to other websites. If your business sells email marketing software, for example, you could look up marketing intitle:resources and reach out to the owners of said sites to see if they would include a link to your website on their page.
competitors in google adsThe websites that rank highly for the same queries as the analyzed domain in Google Paid results.
bait and switchBuilding a website to do one thing, and then switching to another after gaining site authority. For example, making a website that appears to be purely informational and helpful, and later overloading the site with ads to make money.
ecommerce siteA website that is devoted to retail sales.
distillation content curationA form of content curation in which original content is built from other content written by many others.