| search engine friendly urls | URLs which are seen as friendly to search engines: specifically looking at the characters and symbols that come after the domain name. Namely URLs which have characteristics such as being clean of unnecessary information and descriptive as to topic of the page. |
| domain name monitoring | Is a service that allows you to keep an eye on a particular domain so that you can be notified when it becomes available. There are companies that provide this service. |
| adwords keyword | The term on which the website is bidding on in Google Ads and is found amongst the top Paid results in Google for it. |
| nofollow links | links that do not have influence on the rankings of the linked site. To make a link a nofollow link, add the rel=nofollow attribute to the HTML of the link. |
| search engine spam | Pages that are created to deceive search engines to give inappropriate or non-relevant content because of a keyword search. |
