| document classifier | Noun phrase. A computer program used to analyze the content, structure, and/or meta data associated with a Web document for the purpose of identifying or flagging or weighting or scoring the document in a search application or system. Sometimes simply referred to as a Classifier. |
| dynamic ip address | A random IP address that is assigned each time a computer connects to the network. |
| seo audit | The process of reviewing a website for problems that may harm SEO |
| spamad page | Noun. An MFA page, but its spammy gibberish. Useless junk that no one in their right mind (and maybe not in their unright mind) would want to read. Just loaded with scraped content and/or gibberish in the hope it ranks well for something and that all visitors will click on the Javascript ads. |
| contextual advertising | Contextual advertising is a type of targeted advertising, relevant to the content, where ads are selected by automated systems and customized for each user. For example, if a user is visiting a site with online movies and that site uses contextual advertising, the user might be exposed to ads such as cinema tickets or DVD sellers. Being linked to the context, this type of advertising is more likely to be clicked and thereby, is likely to be a generator of generous income. |
