| review stars | Appraisals submitted by users of a product/service in a website indicating the level of satisfaction after purchase or use. |
| john mueller | Juhn Mueller is the current head of Googles Webspam team. He hosts regular hangouts on the Google Webmasters channel. Webmasters from all around the world can ask questions about SEO and website performance there, and John will answer. |
| buyers journey | the steps that consumers go through before purchasing (awareness, consideration, decision). See The Buyers Journey Explained. |
| clustered results | Noun phrase. 1) A group of listings in a SERP from the same Website, positioned next to each other; sometimes using indentation to indicate secondary importance or relevance for some listings. Now mostly superseded by Sitelinks (q.v.). 2) A search engine may omit or hide 1 or more similar results from a Website, sometimes displaying the full list through an alternative query. |
| footer | The bottom section of a website |