| srcset | Like responsive design for images, SRCSET indicates which version of the image to show for different situations. |
| submission | The act to submitting a URL for inclusion into a search engines index. Unless done through paid inclusion, submission generally does not guarantee listing.Submission can be done manually through an online form or automated, where a software program or online service may process the forms behind the scenes. |
| cost per action | (CPA) A method of measuring the effectiveness of online advertising. A monetary value is assigned to a specific action, which can be anything from a click to a user submitting their personal information. This structure is often utilized by affiliate marketing programs. For example, an affiliate marketer will get paid a certain amount of money every time a user clicks a certain ad. |
| broken link building | Broken Link Building is a link-building tactic in which you can contact a webmaster who has a broken link and recommend him/her various alternatives that can include the target site. This is considered to be a successful white hat technique of link building strategy with relevant results in markets with thick content and a dynamic community. Yet, it didnt generate good outcome for links relating to pure sales pages. This tactic should be advantageous for yourself but also for the web, as you replace lost or abandoned content with quality content. |
| google sitelinks | The Google Sitelinks are the links that display under a websites name in Google when a brand name search is performed. They are used to help users access the section they need faster. There is no clear way to get these links to show, but domain age, domain performance, structured data (schema markup) and a good internal linking strategy can help. |
