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spammerA spammer is a person use uses spam schemes.
dead linkA hyperlink that is broken and directed to a page that no longer exists. Errors like 404 not found, server errors, 500 errors, 403 forbidden, etc. Dead links can have a negative impact on SEO.
redirectionWhen a URL is moved from one location to another. Most often, redirection is permanent (301 redirect).
google reconsideration requestThe process by which Google removes a manual penalty.
outbound marketingTraditional marketing techniques that interrupt a medium, such as a television program, with non-associated ads.