| pogo-sticking | When, after entering a query, a searcher bounces back and forth between a SERP and the pages listed in those search results. |
| walled garden | A walled garden is a group of pages that link to each other but are not linked by other pages. A walled garden tends to have low page rank. |
| google pagespeed insights | A Google tool that analyzes your website to determine its load speeds while also showing you ways to improve it. |
| auto-generated content | Content that is created programmatically, not written by humans. |
| domain name registrar | A company that manages the reservation of internet domain names. Example: GoDaddy. |