| aspx | Microsoft Active Server Page Framework |
| unique content | Unique content is a term used in SEO to mean text based content that is original and has not been used before. If a webpage is said to be lacking in unique content, it means that it has little content that is unique to that particular page. |
| search term | The word or phrase a user writes into a search box in order to get information that matches. |
| partial match domain | (EMD) A domain name that partially matches your target keywords. |
| middle of the funnel | Middle of the funnel is a term derived from the marketing funnel that describes the process after the prospect has become a lead and before the prospect has made a purchase. |
