| asp | Microsoft Active Server Pages (.asp) OR Application Service Provider |
| absolute url | When a complete page URL is used instead of just using a part of it. |
| internal linking | Also known as page-to-page linking. Links between one page on a given website to another page on that same site. E.g., links between similar stories on CNN.com. |
| organic keywords | Terms that enable a site to rank in the Google Organic results. |
| faq | Frequently Asked Questions, page(s) on a website that answer repeated questions that have been asked by site visitors or consumers. |