| google hummingbird | A Google search algorithm that was officially announced in September 2013 after it had been in use for a month. The purpose of Hummingbird was to better understand the full context of queries (i.e., semantic search), rather than certain keywords, in order to provide better results. |
| wordpress template | A website template for the wordpress platform |
| gtlds | Shorthand for generic top-level domains, this is one of the categories of top-level domain in the Domain Name System that comprises of domain name extensions with three or more characters including .com, .net, .org. etc. |
| smm | SMM (SOCIAL MEDIA MARKETING) involves promoting a brand or website through use of social media. |
| algorithm | A complex computer program used by search engines to retrieve data and deliver results for a query. Search engines use a |
