| citations | Also known as a business listing, a citation is a web-based reference to a local business name, address, and phone number (NAP). |
| search forms | Refers to search functions or search bars on a website that help users find pages on that website. |
| spider trap | Spider trap refers to a set of links that are used to cause a web crawler to create an infinite number of pages which dont exist on the site or cause a poorly constructed crawler to crash. Spider trap may be used intentionally or unintentionally and are created to catch the spambots. |
| referrer | URL data that identifies the source of a user’s webpage request. |
| paid seo tools | SEO Tools that have a cost. |
