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google quality guidelinesPublished guidelines from Google detailing tactics that are forbidden because they are malicious and/or intended to manipulate search results.
noindex tagA meta tag that instructions a search engine not to index the page its on.
infographicNoun. A large, oversized image in which many purported facts have been embedded in a stylized format. The intent of the infographic is to encapsulate useful, interesting information in an easy-to-read manner. Infographics cannot be indexed by search engines but they have given rise to Infographic Spam (q.v.).
link accessibilityThe ease with which a link can be found by human visitors or crawlers.
domThe Document Object Model (DOM) is the structure of an HTML document ? it defines how that document can be accessed and changed by things like JavaScript.