| link directory | A (web) link directory is simply an online directory or catalogue of websites, usually separated by related categories, either maintained by a human or a systematic program. Inclusion in a directory may be free or paid that depends on the management policy of the directory owner. Link directories have been widely misused for search engine ranking and, hence, search engines have upgraded themselves to prevent such misuse. It means, simply because of your website is listed in a directory, you are not going to gain additional search engine ranking. |
| spammer | A spammer is a person use uses spam schemes. |
| open graph | Open Graph protocol is a form of markup that you can add to the metadata of a webpage that will enable your content to become a rich object when shared via social networks. This protocol allows objects on your website like videos, images, and audio files to appear in the timeline when your link is over Twitter, for example. |
| affiliate marketing | Affiliate marketing programs allow independent marketers (affiliates) to get paid on a cost per action (CPA) model. Affiliates earn more money based on how successful they are in attracting visitors to their sites. |
| search terms report | A report that contains a list of search terms (keyword list) that web users entered in a search box to find and click the link to your website. |