| spam score | A Moz metric used to quantify a domains relative risk of penalization by using a series of flags that are highly correlated with penalized sites. |
| search engine | An information retrieval program that searches for items in a database that match the request input by the user. Examples: Google, Bing, and Yahoo. |
| outlink | An outlink is another word for outgoing link. |
| body links | Noun phrase. Hypertext links placed within the main content of a Web page. |
| host | Noun. A much-used term in academic search engineering literature to distinguish between Web document collections on a systemic level. A host is not necessarily the same as a site. Hosts are generally defined to be either entire domains (example.com) or sub-domains (sub1.example.com). A domain to which one or more sub-domains belong would be treated as multiple individual hosts, distinct from one another. A host is easier to identify than a Web site, which may be only a part of a hosts content. |