| tag | See meta tag. |
| flash | Flash is an interactive media technology that makes sites more interesting. At the same time, Flash can kill your search rankings because search engines cant index Flash content directly. |
| content scraping | Content Scraping is the blackhat SEO process of mass collecting content from the web and posting it on a website. The webmasters that use these techniques try to get their content indexed first, so that the other site looks like the duplicate. |
| .htaccess | A file uploaded to a websites server that controls a number of functions, including redirects and access levels. |
| algorithmic risk | Noun phrase. The probability that a search engine algorithm rewards (positive risk), ignores (neutral risk), or punishes (negative risk) an optimization strategy. |
