| search intent | The underlying reason for a users search, which may not immediately be apparent from the search term they use. A greater understanding of search intent allows for more useful and targeted search results, and increasing this understanding has been a priority for search engines over the years. |
| domain name server | (DNS) A naming format that pairs a domain name or host with a certain TCP/IP address. |
| query deserves freshness | (QDF) A Google ranking algorithm that ensures searchers get the freshest content for queries for latest news, trends, and hot topics. |
| cross pollinization | Noun phrase. The practice of promoting one or more Web documents as relevant, favorable content in two or more search results (q.v.). |
| csv | Comma Separated Values, data format that has fields separated by the comma character and quoted by the double quote character. |