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| meta keyword | Meta keyword are html tags that contain most important keyword of a page. Though the practice of adding meta keywords to a web document is still alive, most of the search engines, including Google, ignore them just to prevent keyword stuffing. |
| splash page | An initial page on a website that provided plenty of visual stimulation to human visitors but actually contained little content of SEO value. A bit like having a hero section but without anything else on the page. |
| blogger outreach | Blogger outreach is the process of contacting and working with bloggers as part of a marketing campaign. |
| scraping | A technique in which software extracts data from an online source. |
| ahref | The tag defines a hyperlink. Its basically a link that points to another location, internal or external. The location it points to is indicated by the attribute href. An ?a href is then Hypertext REFerence. Between the opening tag and the closing tag we have our anchor text. This is where the tool Ahrefs draw its name from. |
