| odp | (Open Directory Project) See DMOZ. One of the oldest and most comprehensive human-reviewed directories on the web. |
| scraping | A technique in which software extracts data from an online source. |
| name space | Noun phrase. Also spelled namespace. A name space is that portion of the search results (on one more or more search services) that is determined by an arbitrary standard to be relevant to a brand or personal name. |
| web scrape | Web scrape is a technique used by search engines to gather and copy data from websites so that the webpages can be stored in a searchable index. A bot or web crawler is a web scrapping software. Scrapping of a webpage involve fetching (downloading) and extracting from it by a search engine. |
| ghost blogger | A ghost blogger is a person who writes for blogs by others without any self credibility, but in exchange of handsome payment. Her/his name does not appear with a blog post or article she/he has written, but typically the credit goes to another person who pays for the writing. Ghost writing is heavy in SEO industry as well as in other sectors like the celebrity world. |
