| affiliate marketing | Affiliate marketing programs allow independent marketers (affiliates) to get paid on a cost per action (CPA) model. Affiliates earn more money based on how successful they are in attracting visitors to their sites. |
| local search optimization | Local Search Optimization is the process of optimizing your business website for local search results. This includes optimizing your website itself to help search engines determine your location and building local citations to further confirm your businesss local status. |
| broken link | A link that leads to a 404 not found. Typically, a link becomes broken when: |
| trust | Generally applies to the history of a domain (e.g., whether it cites or features expert sources, builds a positive reputation, adheres to Webmaster Guidelines). |
| microsoft network | (MSN) Search engine created by Microsoft. Was re-launched in 2006 as Live Search http://www.live.com |