| exit rate | The percentage of visitors who look at a page and then leave the website entirely. Differs from bounce rate. |
| monetization | To monetize simply means to make money from. When features or ads are introduced onto a website for the purposes of making money, it is described as monetizing the website. |
| syndicated search | A branded search page that shows the search results from another popular search engine. |
| link flow | Noun phrase. An expression used by many people to describe PageRank. In SEO Theory, link flow is the link pathway users and search engines may use to get from one page to another regardless of whether the links pass PageRank-like value within any given search engines algorithms/index. |
| enhanced bidding | This is a Google Adwords feature that allows you to change your bid to raise your level of conversions. |