| name, address, phone | (NAP) A term used to describe the most basic necessary information that a business should list online. Having a businesss NAP consistent across all online citations is an important factor in local SEO. |
| subdomain | A separate section that exists within a main domain. For example: |
| crawl depth | The crawl depth is the extent to which a crawler indexes the pages on a website. When a crawler accesses you website, it keeps digging through the links. A page can have subpages and those subpages have subpages of their own and so on. Its similar to how folders and subfolders work on your storage. |
| pagination | A website owner can opt to split a page into multiple parts in a sequence, similar to pages in the book. This can be especially helpful on very large pages. The hallmarks of a paginated page are the rel=next and rel=prev tags, indicating where each page falls in the greater sequence. These tags help Google understand that the pages should have consolidated link properties and that searchers should be sent to the first page in the sequence. |
| content spam | Content Spam is a type of content generated with the purpose of manipulating search engine ranking. |