| rendering | The process of a browser turning a websites code into a viewable page. |
| content asset | a large piece of informative content designed to generate backlinks over time, like an article or ultimate guide. |
| user engagement | Noun. Any action a visitor takes on a Web page, including but not necessarily limited to: leaving a comment, clicking on a link, filling out a form, using a widget (such as a calculator), activating a social share, etc. Search engines DO NOT measure user engagement. |
| sponsored | An attribute that is used for advertising and other paid content. To mark sponsored content, add the rel=sponsored attribute to the corresponding link Link text |
| search engine optimisation | Search Engine Optimization is when a website is optimized or made to be user-friendly for search engines so that the website can receive the best rankings in the search engine results naturally. |
