| cloaking | Showing different content to search engines than you show to human visitors. |
| vlog | A vlog is just like a blog but with videos instead of articles. The most popular vlogging platform is YouTube. |
| seasonal trends | Refers to the popularity of keywords over time, such as Halloween costumes being most popular the week before October 31. |
| link bursts | a sudden increase in the quantity of links pointing at a website. |
| google jobs search | Googles Job Search system allows recruitment companies and aggregators to post jobs direct to Google using the Job Posting schema. |