| long tail keywords | A search query phrase which is longer, more precise and specific. As theyre more specific there is often less competition in search indexes than for shorter, generic keyword terms. The vast majority of searches are now long tail. |
| local business schema | Structured data markup placed on a web page that helps search engines understand information about a business. |
| blog network | Noun phrase. Any group of blogs (either hosted on large Websites or hosted on their own dedicated sites) that are used together for a common purpose. Some blog networks are enterprise assets (such as the AOL blog network including TechCrunch, Huffington Post, etc.). Some blog networks may be used to manipulate search engine results by Web spammers. A blog network differs from a blog farm (q.v.) in that writers upload their content directly to the network or to a central distribution platform. |
| sem | Search Engine Marketing: A form of internet marketing that promotes websites by increasing their visibility in search engines. Encompasses both SEO and PPC marketing. |
| log files | Files generated by a server and which contain a list of activities by websites and services in it. |
