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carouselA SERP Feature consisting of a set of images displayed near the top of a SERP. The Image Carousel differs from the standard image result in that the Carousel will bring you to a new SERP for the image that you select.
hero sectionAn area at the top of a webpage often consisting of strong visuals with simple typography and user interface elements. Most of the elements rest on top of a background image and can be often animated. All designed to provide a vibrant and stimulating introduction to the page.
headerAn HTML code and important SEO element that enable you to make certain words more conspicuous when on a web page.
spider trapSpider trap refers to a set of links that are used to cause a web crawler to create an infinite number of pages which dont exist on the site or cause a poorly constructed crawler to crash. Spider trap may be used intentionally or unintentionally and are created to catch the spambots.
fresh contentA website that is continually updated (weekly or monthly) with content which can include a blog, resource center, and updated metadata.