| blogger | someone who publishes a blog. Also the name of Googles blogging platform. |
| open site explorer | an application within the Moz Pro suite of SEO tools used to conduct link research and analyse backlink profiles. |
| mobile friendly | If a website displays a different more user-friendly design of their website for smaller mobile screens then their website is said to be mobile friendly. Desktop versions of websites displayed on mobile devices do not always have readable text and clickable links. According to Google, not having a mobile friendly website can impact search engine visibility for users doing searches on mobile devices. |
| google bomb | A practice intended to make a website rank number one for a surprising or controversial search phrase. This was accomplished by having a large number of websites link to a certain webpage with specific anchor text to help it rank for that term. |
| dynamic ip address | A random IP address that is assigned each time a computer connects to the network. |
