| deindex | When a web page or pages are removed from a search engine directory. This can be temporary or permanent, and can happen for any number of reasons including a penalty from the search engine, a change in search engine crawl priorities, or a change in location of the page in question. |
| taxonomy | Organizing and categorizing a website to maximize content findability and help users complete desired on-site tasks. |
| description tags | Description tags are HTML tags that describe a website in a way that the search engine comprehends. The description is also shown in search results to describe to search users what a page may be about. It is advisable to have the main keywords of your web page in description tags to help search engines ? and users ? find it easily. |
| classifier | See Document Classifier. |
| website body language | Noun phrase. The aspects or features of a Website that convey in a non-verbal mode an intent, function, or purpose which influences the behavior of visitors, other Websites, or Web-based services. Cf. Website Behavioral Analysis. |