| gadget or gizmo | Gadgets or gizmos are small applications used on sites for specific functions, such as an IP address display or a hit counter. |
| rich snippets | Rich snippets are enhanced results in Google, such as those that have been customised with structured data. |
| spam ad page | Spam is more than Matt Cutts breakfast. Spam ad page refers to a page with advertising purpose in which the content is generated automatically by a machine. This kind of pages dont add value for the viewers, other than promoting Ads. |
| mobile friendly | If a website displays a different more user-friendly design of their website for smaller mobile screens then their website is said to be mobile friendly. Desktop versions of websites displayed on mobile devices do not always have readable text and clickable links. According to Google, not having a mobile friendly website can impact search engine visibility for users doing searches on mobile devices. |
| nascent market | Newly developed small markets are called Nascent Markets. |