| viral marketing | Viral Marketing is the act of creating content that gets popular very fast. The terminology comes from viruses, that also spread very fast. Its not easy to make a viral content, but once you get the hang of it, you can profit a lot. The easiest way of making viral content is through video. |
| e com | These types of web sites are those devoted solely to retail sales. |
| off-page optimization | Off-page optimization is the influences that the owner of a website may not be able to control, like backlinks located on other websites. |
| twitter engagement | A measure of how well your audience favorited your tweets, retweeted your tweets or mentioned you during the selected time period. |
| inbound link | A link to a webpage that originates from an external website. For example, if Search Engine Journal were to link to Google, that would count as an inbound link on Google’s side; if Google were to link to Search Engine Journal, that would be an inbound link on SEJ’s side. |