| https | Hypertext Transfer Protocol Secure uses a Secure Sockets Layer (SSL) to encrypt data transferred between a website and web browser. HTTPS is a minor Google ranking factor. |
| semrush rank | A custom ranking for domains. This is displaying how high of a presence a domain has on the Internet based on organic rankings and search traffic. This number is calculated based on the visibility of the domains ranking for the keywords that are displayed in our database. The amount of information we show for this domain will be based on how we get our data. |
| top level domain | end of a given web address. Like .com |
| next-best-action marketing | A type of marketing that is customer based, the next best action to be taken is always dependant on the customer. |
| doorway page | Webpages that are created to rank in search engines for specific keywords only for the purpose of redirecting users who click on that page to a different website. |
