| de-index | When Google removes a website or webpage, either temporarily or permanently, from search results, specifically its search index. Google provides a Remove URLs tool in the Search Console for voluntary cases; however, a website may also be de-indexed as punishment for violating Google’s Webmaster Guidelines, in the form of a manual action. |
| google search console | A free program provided by Google that allows site owners to monitor how their site is doing in search. |
| quality link | An inbound link that originates from an authoritative, relevant, or trusted website. |
| beacons | Beacon is a technology that allows companies, mainly marketers and retail people, to connect wirelessly with consumers via their mobile devices using Bluetooth. |
| social bookmarking | Social bookmarking is a link building strategy where you bookmark a webpage on a social site, such as Delicious, StumbleUpon, Diigo, and similar networks. These bookmarks are usually listed under a profile that is visible to the public. Many of these networks will count the number of bookmarks/votes for a webpage and potentially move it to the homepage if it becomes popular within in a short period of time. |
