| access log | A log file listing all of the requests for individual files made by people or bots on a website. |
| meta-tags | A meta tag consists of meta keywords and a meta description. Meta tags are used to describe the content of a page and are included in the head element of your HTML structure. |
| skyscraper seo | Skyscraping is a SEO technique of writing highly engaging content so that other webmasters would love to link with. |
| page impression | The number of times a page is loaded on a browser by web visitors. |
| closed loop marketing | Closed Loop marketing is when marketing distributes a campaign across a variety of channels to determine what happens to leads who enter and leave the sales funnel. |