| cached page | A snapshot of a webpage as it appeared when a search engine last crawled it. |
| gizmo | Gizmos (aka, gadget or widget) are small applications used on web pages to provide specific functions such as a hit counter or IP address display. Gizmos can make good link bait. |
| local citations | Content mentions of a business name, domain name, or URL from local sources. Typically these are text mentions. |
| absolute link | A link that uses the entire URL of a page instead of using a relative link path. Absolute URLs are preferred, as relative link paths can result in problems with canonicalization and hijacking. |
| x-robots-tag http header | The X-Robots-Tag is a method of implementing Robots exclusion standards on resources via HTTP headers. |