| search query | What a person types into a search engine like Google, Bing or Yahoo!. Many search engines allow users to search by voice. |
| user-generated content | This is content created by those who use a product or service. This type of content is normally seen as images and videos on social media, but can also include blog comments. |
| site-wide link | A hyperlink that appears on every webpage, usually due to its position on the header, side, or footer sections. |
| crawler directives | Instructions to the crawler regarding what you want it to crawl and index on your site. |
| link intersect | an application within the Moz Pro and Ahrefs suite of SEO tools used to identify which inbound linking domains have two or more websites have in common. |