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mirror siteA mirror site is a webpage that is identical but has a different web address. Mirror sites are used to distribute traffic loads across different web servers. Using mirror sites to rank for different keywords for duplicate content is a black hat SEO practice that can result in penalties.
cost percentageA metric (shown in both the Organic Positions & Advertising Positions reports) based on the overall Traffic Cost shown on the top left of your report. You will notice a Costs % for each keyword the queried domain ranks for. This represents how much of the overall cost being displayed is coming from a given keyword.
outbound linkA link that directs visitors to a page on a different website than the one they are currently on.
keyword plannerThe Google Keyword Planner is a service for finding keyword ideas that is part of Google AdWords.
bright websearchNoun phrase. Web search conducted through an open or brand search engine such as Baidu, Bing, Google, Yahoo!, Yandex, etc. May also be called Open Websearch.