| search quality rater guidelines | Guidelines for human raters that work for Google to determine the quality of real web pages. |
| link laundering | Noun phrase. The process of pointing large numbers of low-quality links at intermediary Websites which in turn link to primary destinations, consolidating the low PageRank of the low-quality links and converting it into higher PageRank. Sometimes referred to as Link Layering, Link Pyramidding, and/or PageRank Funneling. |
| seed keywords | The term we use to describe the primary words that describe the product or service you provide. |
| reciprocal links | When two websites agree to exchange links to one another. |
| internet marketing | Internet Marketing is using the internet for marketing in simple terms. Some of the strategies used in Internet Marketing include Search Engine Optimization, Banner Advertising, and Search Engine Marketing. |
