| stuffing | writing content that uses a keyword or phrase excessively. |
| semantic search | Refers to the technique that search engines use to generate relevant search results by analyzing the actual meaning of search terms in a particular context. |
| query deserves freshness | (QDF) A Google ranking algorithm that ensures searchers get the freshest content for queries for latest news, trends, and hot topics. |
| public relations | A marketing discipline concerned with managing a person or brands public reputation and communications. PR practices include writing and distributing press releases, outreach, and forming public partnerships. |
| term transparency | Noun phrase. The sum of the measured transparent value of all Transparent members in a group, as used in the Theorem of Search Engine Optimization formula. Cf. Transparency. |
