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scraped content	Taking content from websites that you do not own and republishing it without permission on your own site.
noindex tag	A meta tag that instructions a search engine not to index the page its on.
conversion rate optimization	(CRO): The process of improving the number or quality of conversions that occur on a website. Some popular CRO tactics include testing changes to website design, copy, images, price, call-to-action, and messaging.
web scraping	See Scraping.
open graph meta tags	A structured data platform created by Facebook to share information about a web resource to Facebook as well as other online platforms.